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L'Oréal Paris Age Perfect Golden Age Rosy Oil Face Serum, Boosts Skin Radiance & Brightens Complexion [30ml]

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These precious cells are the origin of peonies' rosy colour. This active, from natural origin and obtained by biotechnology has the power to boost skin radiance. The campaign is supported by a paid media boosting strategy to drive sales, including Stories from some creators featuring a link to shop call-to-action. In total, the campaign lasts over six weeks, covering the key festive season. The oil-serum technology is specifically formulated for dry and dull mature skin, with an ultra-rich and comforting texture that has a silky and non-greasy finish. Skin is instantly moisturised and nourished with a rosy tinted radiance. Skin sagging looks reduced, and skin feels firmer for a youthful appearance. Since its inception, BDB has partnered with some of the world’s leading brands – including Heineken, King, Nintendo, PepsiCo and L’Oréal – connecting them with more than 10,000 vetted content creators and reaching over 10 billion users globally.

After cleansing, reapply your serum of choice to work its magic overnight. Our L'Oréal Paris Cell Renew Midnight Serum stimulates new cell growth while you sleep, so you’ll wake up to a naturally restored glow and hydrated, luminous complexion. Or opt for the L'Oréal Paris Golden Age Rosy Oil Serum for the radiance-boosting benefits of peony cells. Step 6: Nourish the delicate skin around your eyes Yes, serums like L'Oréal Paris Extraordinary Oil Hair Serum certainly help to treat frizzy hair. L'Oréal Paris Extraordinary Hair Oil Serum is an anti-frizz serum that smoothens out frizzy, unruly hair and provides deep nourishment to it. Thanks to the presence of six rare flower oils in the L'Oréal Hair Oil Serum, this task becomes easier. 4. When should I use hair serum for frizzy hair? Choosing and using the right products makes all the difference. Here’s what a daily skin care routine for glowing skin looks like: Step 1: Daytime serum for glowing skin description":"It’s one of the most important skincare products, but what is serum – and how is it best applied?

If you’ve ever asked yourself any of these questions, you’re not alone! Ultimately, serum is a product that is generally water-based and when applied to the skin can penetrate deeply and target skincare concerns like wrinkles. It will often contain moisturising ingredients like hyaluronic acid.

Serums have a number of benefits. As they’re so light, they don’t feel too heavy on your skin and absorb fast, while they soothe sensitive skin too, so they’re often a good choice for people with oily or blemish-prone skin. They nourish skin while preventing dryness and offer a glowing finish, while improving the appearance of fine lines and wrinkles – these small bottles can be pretty powerful!

But how do you apply serum on your face, and around the eye area in particular? Let’s take a look.

"L’Oréal Paris, the world’s largest cosmetics brand, launches its Age Perfect Golden Age Rosy-Oil Serum , a revitalising oil-serum for mature skin, promoted by its first ever mature creator-led campaign. url" : "https://www.loreal-paris.co.uk/how-to-reduce-the-appearance-of-eye-wrinkles-and-crows-feet",

Skin is the body’s largest organ, storing lipids and water. When dehydrated, it shows sagging, dullness and prominent fine lines. Drinking enough water is key to getting a healthy, bright natural glow. Get plenty of sleep and rest As we age, we shed dead skin cells at a slower rate, masking the healthy new cells underneath. Dehydration causes rough, uneven textures and more noticeable fine lines. Apart from ageing, common culprits include over-cleansing, dry, wintry weather, UV exposure and pollution. How can we get glowing skin over 60? Dull and frizzy hair results from hard water minerals, improper hair care techniques, heat styling, over-processing your hair with chemicals, and environmental factors. Essentially, your hair needs care and affection to reverse the damage. Enter L'Oréal Paris Extraordinary Oil Hair Serum! This hair oil serum leaves you with extraordinarily soft, smooth, frizz-free, and shiny hair. Thanks to the L'Oréal Paris hair experts who have thoroughly researched the benefits of six rare flower oils - Lotus, Chamomile, Flax, Tiare, Rose, and Sunflower to come up with an extraordinary drink for the hair. This Extraordinary Oil Serum for frizzy hair moisturises your precious tresses, disciplines frizzy hair, and gives a long-lasting shine. With this product, you can explore countless ways to transform your hair - use it before shampooing for nourishment, after washing for detangling, before styling for heat protection, as an overnight DIY spa, and many more ways. What makes our L'Oréal Paris Extraordinary Oil Serum formula effective? description":"It's a day cream jungle out there: natural, hydrating, nourishing, mattifying, anti-ageing... Get it wrong and your skin will reply with an unsightly crop of spots and blemishes. Which is where our handy guide comes in that includes everything you'd want to know about day cream,"url" : "https://www.lorealparis.co.in/beauty-magazine/hair-care-blogs/3-best-shampoos-for-dry-hair", Reapply a nourishing eye cream from our eye care range . You’ll double up on the curative effects of sleeping by protecting and hydrating the delicate skin around your eyes. Step 7: Look for restorative ingredients in your night cream Yes, hair oil serums like L'Oréal Paris Extraordinary Oil Serum are extremely beneficial for hair as they deliver extraordinary moisture to the hair, offer extreme softness, and enhance hair shine. 3. Does serum help with frizzy hair? Live across the platform, the campaign targets the Nordics – including Sweden, Denmark, Norway and Finland – and is designed to educate consumers on the benefits of the serum’s ingredients for mature skin, raise awareness of the product and generate sales.

Exfoliate and restore shine with L'Oréal Paris Glycolic Bright Daily Cleansing Foam or gently nourish skin with floral essences using L'Oréal Paris Fine Flowers Cleansing Milk url" : "https://www.lorealparis.co.in/beauty-magazine/hair-care-blogs/hyaluronic-acid-benefits-for-different-hair-types", description":"As we get older, our eyes will begin to show signs of ageing. After all, the skin around our eyes is thinner and more delicate than the rest of our face – eye wrinkles and crow’s feet around the eyes is completely normal, but there are ways to better manage them and reduce their appearance, if you’d like to.

You might be surprised at just how easy it is to reduce the appearance of crow’s feet eyes and those annoying wrinkles.

" description":"The hot weather and humidity of the summer months invite more dirt, grime, and sebum on the scalp; paving the way for sweaty scalp and other concerns like scalp itchiness, fungi build-up, and frizzy, dull hair. This problem intensifies when you already have oily roots. But does that mean you can’t enjoy open hair and beach days in summers? Of course, not! You can ward off a sweaty scalp and related hair concerns by following some effective tips and a thorough summer hair care ritual. Read on to know some of the most trustworthy tips to say goodbye to a sweaty scalp." To make the most of your everyday products, you can also consider these glowing skin tips. Eat your antioxidantsIn partnership with Billion Dollar Boy, the leading global creative agency for the influencer age, the campaign features ten influencers exclusively aged 45 and over – including the eldest, Anita, aged 84. The best way to restore radiance is with a targeted skincare routine. Exfoliation removes dulling buildup, while daily SPF protects from sun damage. Moisturising is, of course, a must: brightening creams and hydrating masks all go a long way to maintain that youthful rosy glow. Brightening skincare ingredients

A 2021 study found that antioxidant compounds reverse damage caused by UV rays and stress over time. Try adding antioxidant-rich foods to your diet like extra virgin olive oil, green tea, nuts and berries. You’ll glow from within! Stay hydrated These essential nutrients for skin have fortifying properties that help strengthen skin and reinforce its barrier function. Founded in 2014 by Edward East, alongside co-founders Thomas Walters and Permele Doyle, Billion Dollar Boy was among the first global influencer agencies and now has offices in London, New York and New Orleans. Introducing the NEW L’Oréal Paris Rosy Oil Serum, formulated with Peony Native Cells. Efficient like a serum, nourishing like an oil. Highly concentrated in actives, the oil-serum delivers instant radiance and revitalises the look of skin with a rosy glow. Frizzy hair needs moisture treatment, hence you must use hair care products that moisturise, protect, and smoothen your unruly hair. That’s why, while looking for the best hair care products, go for anti-frizz serum, shampoo, and conditioner that contains nourishing ingredients like flower oil. For instance, L'Oréal Extraordinary Oil Serum is loaded with the goodness of 6 rare flower oils - Lotus, Chamomile, Flax, Tiare, Rose, and Sunflower that work together to deliver impressive results, i.e., nourishment, shine, softness, etc., from the first use itself. Read moreGabriella Ostrenius, Nordic Social brand Lead at L’Oréal Paris, commented: “Many anti-aging brands promote the narrative that older women are focusing on trying to get rid of wrinkles. But, with the launch of our Rosy Oil-Serum, we want to celebrate and encourage the attitude of positivity, confidence and self-love that our audiences already feels about themselves—no matter what their age.” L'Oréal Paris Age Perfect Golden Age Eye Cream includes light-reflecting particles to cancel out dark circles for a brighter finish. Try L'Oréal Paris Age Perfect Cell Renew Illuminating Eye Cream to stimulate natural cell renewal and perk up tired, puffy eyes with caffeine. Step 3: Seal in moisture and brightness for the day with a face cream With a little care and attention – and the right skincare ingredients in your arsenal – you can get glowing skin at any age. Explore the Age Perfect Golden Age skincare collection from L'Oréal Paris to create a custom routine that works for you. Our L'Oreal Paris Age Perfect Collagen Expert Day Cream SPF 30 delivers intense hydration and firming while targeting age spots. And if you’re using a separate SPF product and don’t want to double up, try this L'Oréal Paris Golden Age Day Cream instead. Step 4: Cleanse the skin to reveal natural glow in the evening L’Oréal Paris is the world’s leading cosmetics brand, making the luxury beauty available and accessible to everyone. From makeup and skincare to haircare and hair colour, our pioneering spirit leads our scientific excellence and restless innovation. We have been committed to safety, efficacy and quality for more than 110 years. As a brand which has always championed and celebrated women’s empowerment, L’Oréal Paris challenges stereotypes with a modern vision of femininity. Indeed, we support all women on their journey to fulfil themselves according to their own rules and desires.

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